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Creative strategist

Creative Strategist

Full-Time

Onsite

Role Overview

We are looking for a Creative Strategist to join our dynamic team at Fronseye Tech N Trade Pvt Ltd. In this role, you will leverage your expertise in innovative thinking and strategic planning to drive impactful creative solutions that resonate with our audience and align with our client’s brand's mission. You will collaborate closely with cross-functional teams to develop compelling campaigns that elevate our brand presence and engage consumers effectively.

Key Responsibilities

  • Arrow Develop and execute comprehensive creative strategies that align with business objectives and target audience insights.
  • Arrow Lead brainstorming sessions, fostering a collaborative environment that encourages innovative ideas and creative problem-solving.
  • Arrow Analyse market trends and consumer behaviour to inform creative direction and optimize campaign performance.
  • Arrow Collaborate with designers, copywriters, and marketing teams to create cohesive and compelling creative materials that enhance brand storytelling.
  • Arrow Present creative concepts and strategies to stakeholders, articulating the rationale behind creative decisions and expected outcomes.
  • Arrow Monitor and evaluate campaign effectiveness, utilizing data-driven insights to refine strategies and improve future initiatives.

Required and Preferred Qualifications

 

Required:

  • Arrow 5 to 7+ years of experience in a creative strategy role, preferably within an agency or fast-paced environment with US geographic scope. (US experience mandatory)
  • Arrow Demonstrated ability to develop and execute successful creative campaigns across multiple channels.
  • Arrow Strong understanding of brand positioning, consumer insights, and market dynamics.

 

Preferred:

  • Arrow Experience working with digital marketing tools and analytics platforms.
  • Arrow Proven track record of managing projects and leading creative teams.
  • Arrow Familiarity with design software and creative production processes.
  • Arrow Familiar with Learning management system (LMS) concepts.

Technical Skills:

  • Arrow Proficient in digital marketing techniques, including SEO, social media, and content marketing.
  • Arrow Understanding of creative software tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
  • Arrow Experience with project management software and collaboration tools.

Soft Skills:

  • Arrow Exceptional communication and presentation skills, with the ability to articulate ideas clearly and persuasively.
  • Arrow Strong collaborative spirit, with a passion for fostering team creativity and innovation.
  • Arrow Ability to thrive in a fast-paced, dynamic environment while managing multiple projects and deadlines.
  • Arrow Open-mindedness and adaptability to changing priorities and feedback.